The “Tide Pod Challenge” is literally the greatest thing to ever happen for the theory of evolution by natural selection.

The idea that eating literal pods of laundry detergent is a “challenge” proves not only how low our bar for challenges is, but also shows the power of memes.

Eating tide pods was nothing more than a meme originally. However, that all changed in January of 2018 with the introduction of the “Tide Pod Challenge”.

The first case of someone eating Tide Pods is hard to track down now due to Google removing videos of people quite literally trying to kill themselves in an attempt to meme.

According to Lindsey Bever of The Washington Post on January 17, there were 37 cases of teenagers consuming Tide Pods reported to poison control with about half of those being intentional.

Some people would argue that this is Tide’s fault for making their laundry pods look like candy. Those people would be incorrect.

Speaking with local mother Maria Rodriguez, who is an avid Tide Pods user, on why people roughly my age would consume cleaning products she replied with astonishment that it wasn’t a joke.

Just for curiosity’s sake here’s what exactly is inside a delicious looking Tide Pod, and according to Patrick Di Justo of Wired the meme detergent contains the following: polyvinyl alcohol, denatonium benzoate, fatty acid salts, alcohol ethoxy sulfate, disodium distyrylbiphenyl disulfonate, manganase, amylase, subtilisin, diethylenetriamine pentaacetate, sodium salt, and lastly we can’t forget the big hitter that is calcium formate.

“I have absolutely no clue what any of those things are but I wouldn’t really want those anywhere near my mouth” said junior Micah Lemon. “I’m sure if the people who are eating Tide Pods had this read out to them they would not eat them. Or [maybe] still eat them because they don’t seem very bright.”

As a general rule of thumb don’t put strange sounding chemicals your mouth.